Instagram: The most underutilized platform for writers

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Text message bubbles and phone in a graffiti style
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Two years ago, I quit my job at a Fortune 100 company to pursue my passion as a nutritionist. I went back to school to do a master's degree and very quickly went from being a financially stable, got-my-life-together 24-year-old to just another directionless, penniless millennial.

I now earn $10,000+ a month as a full-time freelancer writer because of Instagram (no, I’m not Instagram famous). I used Instagram to market myself to work with some of the biggest brands in the health and fitness industry, and here’s how.

It all started with a lil vanity.

I’ll be totally transparent: This whole journey started with a lil vanity. …


The answer: hormones

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Half of the US adult population are on a diet at any given time — the majority of whom are women. 91% of women are unhappy with their bodies and have attempted to control their weight through dieting. But it’s estimated that 95% of diets fail, which is probably why 66.9% of the adult female population is overweight or obese. Why do women in particular struggle with body image and body weight? Why does weight loss seem like such a feat — especially for women?

I, like many women, have struggled with my weight and body image. As a full time health and fitness writer, I have learnt a lot about the female condition that school doesn’t teach you. For example, the profound impact of our menstrual cycle on our weight, mood and behavior. …


The only new year’s resolution you need

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Source: Getty Images

How are you feeling right now? Anxious, stressed, happy, elated, peaceful? Do you even know how you are feeling? Most of us are so disconnected to how we are feeling: our minds are racing, but we’re disconnected from our body — like headless chickens, running, rushing, stressing.

How often do we take a moment to just breathe? You know, stop what you’re doing, relax your jaw, your frown, your shoulders and just breathe? Being able to ground yourself and destress in any given moment is essential. …


“Simplicity is the sign of greatness” — Steve Jobs

Woman sitting on balcony
Woman sitting on balcony
Source: Getty Pro Images

Within a few seconds of reading an article or blog post, I have already made a decision about the quality of the work. No, I’m not an intuitive writing genius. But I am a full-time freelance writer and SEO expert who spends her life reading and writing content online, so you could say I’ve developed a knack.

These are the three most effective, yet profoundly simple, writing tips that I have used, and I believe they are responsible for my success as a content writer. And you’ll be happy to hear that simple is the keyword. …


Sleep well, function better

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Source: Getty Images

Sleep. The magic word. If you’re a sound sleeper, it might not be your magic word, but for 70 million people in the US — sleep is the often unattainable magic word.

So what’s the deal with sleep? Why do we need it? How does it impact us? How can we improve it? Here’s the ultimate guide to sleep — how you can sleep soundly, optimize your performance, and achieve true circadian health.

An epidemic of sleeplessness

According to the CDC, adults need at least seven hours of sleep per night for optimal health and wellbeing. …


Especially if it’s followed by guilt

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Source: Getty Images Pro

Thanksgiving. A beautiful time of the year. We tell our family we love them and share what we’re grateful for, as we sit around a big turkey. Wholesome. But for many, Thanksgiving can be a time of pressure, regret, and guilt. Largely due to the heavy emphasis on food. This is particularly true for those who struggle with overeating or binge eating behavior.

Here’s some advice to you guys from a nutritionist and former binge eater.

The difference between binge eating disorder and binge eating


Nutritional factors that are more important than caloric density

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Source: Canva

You may have heard the phrase you are what you eat but seriously — you actually are what you eat. The average adult loses roughly 300 billion cells every day. Your body is constantly renewing itself, using the fuel provided from your diet.

Your diet affects your ability to function, as well as your weight, mood, skin, energy levels, and practically everything else in the body. This is due to the close connection between your diet and hormones.

The diet industry always reduces food to its caloric density. But there is so much more happening when you eat something, than just how much energy it provides. I wrote an article about this, check it out if you want a more in-depth explanation as to why I think calories aren’t the most important nutritional…


Tips from an earner in the top 1%

A wide-eyed woman holds up hundred dollar bills in front of her face like a hand of cards.
A wide-eyed woman holds up hundred dollar bills in front of her face like a hand of cards.
Source: Canva

The freelancing platform Fiverr is a notoriously bad way to make money as a freelancer. As with all things on the internet: it’s possible. I’m in the top 1% of earners on Fiverr, working as a niche health and fitness writer. Here’s the truth about how I made money — the good, the bad, the time-wasting.

My Relationship With Fiverr

I recently wrote an article explaining how I used Instagram captions to earn $10,000 a month as a writer.

While Instagram has been an advantageous platform to market my services and connect with prospective clients, I can’t deny that Fiverr has also been a great help. …


A nutritionist debunks the popular diet belief

As a nutritionist, one of the most common questions I have received is whether ‘calories in vs. calories out’ is true. Many — if not all — diet plans are based on this theory; you need to eat less and move more to lose weight. But is it the truth? Or is there more to it?

In this article we’re going to examine the calories in vs. calories out theory to ascertain whether it’s a good strategy for weight loss.

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Photo by Louis Hansel @shotsoflouis on Unsplash

What is the calories in vs. calories out theory?

The calories in vs. calories out theory is known commonly in the health and fitness industry as IIFYM (if it fits your macros), a way of eating that solely focuses on how many calories are consumed and how many are metabolized through exercise. …


Stop wasting time hating your body. Here are 5 daily habits to improve your body image according to an expert.

As a nutritionist and fitness coach turned full-time writer, I have seen all the sides of the coin when it comes to body image. I’ve worked with professional athletes, those with eating disorders, bodybuilders, obesity, you name it — I’ve been granted inside access. What I realized — which many people don’t understand— is that your body image is not correlated with your physical appearance. It’s something we all struggle with. Working on having a healthy body image can transform your life, so here’s what I’ve learned about improving it.

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The magnitude of impact

According to a report, 83 percent of women and 74 percent of men are unhappy with their body looks. 86 percent of young adults struggle with their body image on a daily basis. It’s safe to say our body confidence is running low, and it’s affecting our mental health; causing 57 percent of people under 24 and 30 percent of people over 45 to feel anxious because of their body. …

About

Emilina Lomas

Nutritionist turned health writer, working freelance from Orange County, California.

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